Hi, I’m Beth a London based, creative & versatile UI, product & digital designer with over 18 years of experience collaborating with some of the world’s leading advertising agencies, start ups, in-house design teams & independent clients.

More about Beth

I’m a UI, product & digital designer

I am dedicated to crafting impactful, data-driven digital experiences. From high-converting websites and mobile apps to strategic digital marketing campaigns, I specialize in blending aesthetic innovation with core UX principles.

I am a self-motivated problem solver who thrives on turning complex challenges into elegant solutions, no matter the scale of the project. With a deep proficiency in Figma, Adobe Creative Suite, and emerging AI workflows, I have a proven track record of delivering on-brand designs that drive user engagement and business growth.

I am happy collaborating within a cross-functional team of developers and creatives or leading a project independently and am comfortable working in hybrid or fully remote environments. I don't just design for the present; I leverage the latest technologies to ensure my work is scalable, forward-thinking, and user-centered.

Product Design / UI

App Design

(material design / human interface / hybrid / web app)

Presenting

Wireframing

Research

User Testing

Design Systems

Visual / Digital Design

Responsive Websites

Responsive Emails

Banner Ad Layout

Photo & Video Shoot art Direction

Design for Social Media

AI Workflow

Rapid Prototyping

Prompt Engineering for Design

Asset Generation & Enhancement

AI Ethics & Bias Awareness

Generative Ideation

AI-Assisted Research

Bonus Skills

Spinning a hula hoop on my nose & knocking over cameras

Download CV

Selected Clients

Selected Freelance Experience

Selected Work History

Freelance

Uswitch: UI & Visuaol Designer (April 2024 - Present)

Entain
: UI, UX & product design (June 2022 - Dec 2024)

UX Connections: UI, digital & branding Design (March 2021 – May 2022)

Nonsense: Digital design (Sept 2020 - Feb  2021)

Immediate Media: UI & product design (May 2019 - Oct  2019)

FCB Inferno: Digital design (Multiple short contracts Nov 2015 -April 2019)

Stars Group: Digital & UI design (Multiple contracts Nov 2015 -Dec 2019)

Freelance short contracts including M&C Saatchi, Lida, Gyro, Jack Morton Digital & UI design (Oct 2015 -Feb 2021)

Ogilvy: Digital design (Nov 2015 -April 2016)

Permanent

TMW: Senior designer (Oct 2011 - Sept 2015)

TMW: Designer (Oct 2009 – Oct  2011)

TMW: Junior designer (March 2007 - Oct  2009)

Good Technology: Intern (Aug 2006 – Oct 2006)

Additional work history can be found on my Linked In: www.linkedin.com/in/beth-hockley

Education

BA (Hons) Visual Communication 

Grays School Of Art, Robert Gordon University

Get in touch

If you would like to work with me, or simply just find out more, then please drop me an email, visit my LinkedIn or fill out the form - I'd love to hear from you!